*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 104px; }
:root {
  --ink: #0c1825;
  --navy: #1a2a3f;
  --cream: #f5f0e6;
  --paper: #eae2d4;
  --gold: #b89860;
  --gold-dark: #765a2c;
  --gold-light: #d5bc86;
  --line-dark: rgba(245, 240, 230, .15);
  --line-light: rgba(26, 42, 63, .17);
  --text-dark: rgba(245, 240, 230, .72);
  --text-light: rgba(26, 42, 63, .69);
  --page-x: clamp(22px, 5vw, 76px);
  --content: 1280px;
  --measure: 760px;
  --ease: cubic-bezier(.2, .7, .2, 1);
}
body {
  min-width: 320px;
  margin: 0;
  overflow-x: hidden;
  background: var(--ink);
  color: var(--cream);
  font-family: Inter, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
a { color: inherit; }
a:focus-visible, button:focus-visible, summary:focus-visible, iframe:focus-visible, [tabindex='-1']:focus-visible {
  outline: 3px solid var(--ink);
  outline-offset: 3px;
  box-shadow: 0 0 0 6px var(--cream);
}
p, li { line-height: 1.68; }
img { display: block; max-width: 100%; }

.editorial-nav {
  position: sticky;
  top: 0;
  z-index: 900;
  min-height: 84px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 28px;
  padding: 14px var(--page-x);
  border-bottom: 1px solid rgba(184, 152, 96, .24);
  background: #0c1825;
  box-shadow: 0 10px 30px rgba(2, 8, 14, .16);
}
.editorial-logo { display: inline-flex; align-items: center; gap: 12px; text-decoration: none; }
.editorial-logo img { filter: brightness(0) invert(1); opacity: .91; }
.editorial-logo img:first-child { width: 38px; height: 44px; object-fit: contain; }
.editorial-logo img:last-child { width: min(222px, 30vw); height: auto; }
.editorial-nav-links { display: flex; align-items: center; gap: clamp(16px, 2.5vw, 38px); }
.editorial-nav-links > a {
  min-height: 44px;
  display: inline-flex;
  align-items: center;
  color: rgba(245, 240, 230, .7);
  font-size: 12px;
  font-weight: 600;
  letter-spacing: .055em;
  text-decoration: none;
}
.editorial-nav-links > a:hover, .editorial-nav-links > a[aria-current] { color: var(--cream); }
.editorial-nav-links .editorial-nav-cta {
  padding: 0 18px;
  border: 1px solid var(--gold);
  color: var(--ink);
  background: var(--gold);
}
.editorial-nav-links .editorial-nav-cta:hover { color: var(--ink); background: var(--cream); border-color: var(--cream); }

.commercial-page { display: block; }
.commercial-eye,
.commercial-breadcrumb,
.service-question > span,
.service-question dt,
.service-signature-item > span,
.service-signature-item small,
.ownership-grid article > span,
.proof-boundary > span,
.commercial-fit-grid article > span,
.loop-phase-grid article > span,
.loop-stage header > span,
.loop-stage header small,
.loop-stage-flow span,
.loop-stage-owners span,
.loop-stage aside span,
.loop-responsibility-grid article > span,
.loop-rule-grid article > span,
.editorial-footer-column > span {
  font-family: ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, monospace;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .16em;
  text-transform: uppercase;
}
.commercial-eye { display: block; color: var(--gold); }
.commercial-breadcrumb {
  display: flex;
  flex-wrap: wrap;
  gap: 8px 14px;
  margin: 0 0 clamp(34px, 5vw, 64px);
  color: rgba(245, 240, 230, .64);
  font-size: 9px;
}
.commercial-breadcrumb a { text-decoration: none; }
.commercial-breadcrumb b { color: var(--gold); font-weight: 700; }
.service-hero,
.loop-hero,
.commercial-section,
.commercial-booking,
.commercial-route-links,
.loop-phases,
.loop-stages {
  width: min(100%, var(--content));
  margin-inline: auto;
}
.service-hero,
.loop-hero {
  min-height: calc(100vh - 84px);
  display: grid;
  grid-template-columns: minmax(0, 1.35fr) minmax(320px, .65fr);
  align-items: center;
  gap: clamp(50px, 8vw, 118px);
  padding: clamp(66px, 8vw, 110px) var(--page-x);
}
.service-hero h1,
.loop-hero h1,
.commercial-section h2,
.commercial-booking h2 {
  margin: 0;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-weight: 400;
  letter-spacing: -.035em;
}
.service-hero h1, .loop-hero h1 { max-width: 900px; font-size: clamp(54px, 6.4vw, 94px); line-height: .9; }
.service-hero h1 em, .loop-hero h1 em { color: var(--gold); font-weight: 300; }
.service-lede {
  max-width: 720px;
  margin: 30px 0 0;
  color: rgba(245, 240, 230, .82);
  font-size: clamp(18px, 1.55vw, 22px);
  line-height: 1.58;
}
.service-actions { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 32px; }
.commercial-button {
  min-height: 52px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 20px;
  padding: 13px 22px;
  border: 1px solid rgba(184, 152, 96, .58);
  color: var(--cream);
  font-size: 13px;
  font-weight: 700;
  text-decoration: none;
  transition: background .2s var(--ease), color .2s var(--ease), border-color .2s var(--ease);
}
.commercial-button:hover { color: var(--ink); background: var(--cream); border-color: var(--cream); }
.commercial-button-primary { color: var(--ink); background: var(--gold); }
.service-question {
  align-self: end;
  margin: 0 0 clamp(8px, 5vw, 52px);
  padding: clamp(28px, 4vw, 48px);
  border-top: 2px solid var(--gold);
  border-bottom: 1px solid var(--line-dark);
  background: var(--navy);
  color: var(--cream);
}
.service-question > span { color: var(--gold-light); }
.service-question > p {
  margin: clamp(38px, 5vw, 68px) 0 36px;
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: clamp(28px, 3vw, 42px);
  line-height: 1.08;
}
.service-question dl { margin: 0; }
.service-question dl > div { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; padding: 14px 0; border-top: 1px solid var(--line-dark); }
.service-question dt { color: var(--gold); }
.service-question dd { margin: 0; color: var(--text-dark); font-size: 12px; text-align: right; }

.commercial-section { padding: clamp(92px, 12vw, 166px) var(--page-x); }
.commercial-section-head { max-width: var(--measure); margin-bottom: clamp(50px, 7vw, 90px); }
.commercial-section-head h2, .commercial-booking h2 { margin-top: 18px; font-size: clamp(44px, 5.6vw, 76px); line-height: .98; }
.commercial-section-head > p, .commercial-section-head-split > p { margin: 24px 0 0; color: var(--text-dark); font-size: 16px; }
.commercial-section-head-split { max-width: none; display: grid; grid-template-columns: minmax(0, 1.2fr) minmax(280px, .8fr); gap: clamp(42px, 8vw, 110px); align-items: end; }

.service-problem {
  width: 100%;
  max-width: none;
  padding-inline: max(var(--page-x), calc((100vw - var(--content)) / 2 + var(--page-x)));
  color: var(--navy);
  background: var(--cream);
}
.service-problem .commercial-eye { color: var(--gold-dark); }
.service-problem .commercial-section-head > p { color: var(--text-light); }
.service-pain-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--line-light); border-left: 1px solid var(--line-light); }
.service-pain-grid article { min-height: 330px; padding: 28px 24px 34px; border-right: 1px solid var(--line-light); border-bottom: 1px solid var(--line-light); }
.service-pain-grid article > span { color: var(--gold-dark); font-family: ui-monospace, monospace; font-size: 10px; letter-spacing: .15em; }
.service-pain-grid h3 { margin: 74px 0 16px; font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(26px, 2.4vw, 35px); font-weight: 400; line-height: 1.06; }
.service-pain-grid p { margin: 0; color: var(--text-light); font-size: 13px; }

.service-signature { background: var(--ink); }
.service-signature-grid { display: grid; gap: 1px; background: var(--line-dark); border: 1px solid var(--line-dark); }
.service-signature-item { min-width: 0; padding: clamp(26px, 4vw, 48px); background: var(--navy); }
.service-signature-item > span { color: var(--gold); }
.service-signature-item h3 { margin: 34px 0 14px; font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(28px, 3vw, 42px); font-weight: 400; line-height: 1.05; }
.service-signature-item p { margin: 0; color: var(--text-dark); font-size: 14px; }
.service-signature-item small { display: block; margin-top: 30px; padding-top: 15px; border-top: 1px solid var(--line-dark); color: rgba(245, 240, 230, .68); line-height: 1.6; }

[data-signature='capture-board'] .service-signature-grid { grid-template-columns: repeat(2, 1fr); }
[data-signature='capture-board'] .service-signature-item:nth-child(even) { background: #20334b; }
[data-signature='campaign-matrix'] .service-signature-grid { grid-template-columns: 1fr; }
[data-signature='campaign-matrix'] .service-signature-item {
  min-height: 150px;
  display: grid;
  grid-template-columns: 120px minmax(200px, .7fr) minmax(260px, 1fr) minmax(190px, .55fr);
  gap: clamp(20px, 4vw, 64px);
  align-items: center;
  background: var(--ink);
}
[data-signature='campaign-matrix'] .service-signature-item h3,
[data-signature='campaign-matrix'] .service-signature-item small { margin: 0; padding: 0; border: 0; }
[data-signature='campaign-matrix'] .service-signature-item small { color: var(--gold-light); }
[data-signature='page-anatomy'] .service-signature-grid { grid-template-columns: 1fr; gap: 18px; border: 0; background: transparent; }
[data-signature='page-anatomy'] .service-signature-item { width: min(84%, 900px); display: grid; grid-template-columns: 150px 1fr; gap: 16px 38px; border-left: 4px solid var(--gold); background: var(--paper); color: var(--navy); }
[data-signature='page-anatomy'] .service-signature-item:nth-child(even) { margin-left: auto; }
[data-signature='page-anatomy'] .service-signature-item > span { color: var(--gold-dark); }
[data-signature='page-anatomy'] .service-signature-item h3 { margin: 0; }
[data-signature='page-anatomy'] .service-signature-item p { grid-column: 2; color: var(--text-light); }
[data-signature='response-rail'] .service-signature-grid { grid-template-columns: repeat(3, 1fr); }
[data-signature='response-rail'] .service-signature-item { min-height: 310px; background: var(--ink); }
[data-signature='response-rail'] .service-signature-item:nth-child(2),
[data-signature='response-rail'] .service-signature-item:nth-child(5) { background: var(--navy); }

.service-process {
  width: 100%;
  max-width: none;
  padding-inline: max(var(--page-x), calc((100vw - var(--content)) / 2 + var(--page-x)));
  color: var(--navy);
  background: var(--gold);
}
.service-process .commercial-eye { color: rgba(12, 24, 37, .65); }
.service-process .commercial-section-head > p { color: rgba(12, 24, 37, .67); }
.service-process-list { margin: 0; padding: 0; list-style: none; border-top: 1px solid rgba(12, 24, 37, .23); }
.service-process-list li { display: grid; grid-template-columns: 72px minmax(220px, .6fr) minmax(280px, 1fr); gap: clamp(22px, 5vw, 70px); padding: clamp(28px, 4vw, 46px) 0; border-bottom: 1px solid rgba(12, 24, 37, .23); }
.service-process-list > li > span { padding-top: 8px; font-family: ui-monospace, monospace; font-size: 10px; font-weight: 700; letter-spacing: .18em; }
.service-process-list h3 { margin: 0; font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(28px, 3.1vw, 43px); font-weight: 400; line-height: 1.05; }
.service-process-list p { margin: 4px 0 0; color: rgba(12, 24, 37, .68); }

.service-ownership { background: var(--ink); }
.ownership-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 1px; background: var(--line-dark); border: 1px solid var(--line-dark); }
.ownership-grid > article, .proof-boundary { padding: clamp(30px, 4vw, 50px); background: var(--navy); }
.ownership-grid article > span, .proof-boundary > span { color: var(--gold); }
.ownership-grid ul, .ownership-grid ol { margin: 30px 0 0; padding: 0; list-style: none; }
.ownership-grid li { padding: 16px 0; border-top: 1px solid var(--line-dark); color: var(--text-dark); }
.ownership-grid li:last-child { border-bottom: 1px solid var(--line-dark); }
.ownership-deliverables ol li { display: grid; grid-template-columns: 44px 1fr; gap: 12px; }
.ownership-deliverables b { color: var(--gold); font-family: ui-monospace, monospace; font-size: 10px; }
.proof-boundary { border-top: 2px solid var(--gold); background: #16283d; }
.proof-boundary p { margin: 48px 0 0; font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(25px, 2.8vw, 38px); line-height: 1.18; }

.service-fit {
  width: 100%;
  max-width: none;
  padding-inline: max(var(--page-x), calc((100vw - var(--content)) / 2 + var(--page-x)));
  color: var(--navy);
  background: var(--cream);
}
.service-fit .commercial-eye { color: var(--gold-dark); }
.commercial-fit-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; border: 1px solid var(--line-light); background: var(--line-light); }
.commercial-fit-grid article { padding: clamp(30px, 4vw, 52px); background: var(--cream); }
.commercial-fit-grid article > span { color: var(--gold-dark); }
.commercial-fit-grid ul { margin: 30px 0 0; padding: 0; list-style: none; }
.commercial-fit-grid li { position: relative; padding: 16px 0 16px 26px; border-top: 1px solid var(--line-light); color: var(--text-light); }
.commercial-fit-grid li:last-child { border-bottom: 1px solid var(--line-light); }
.commercial-fit-grid li::before { content: '—'; position: absolute; left: 0; color: var(--gold-dark); }

.service-faq { background: var(--ink); }
.commercial-faq-list { border-top: 1px solid var(--line-dark); }
.commercial-faq-list details { border-bottom: 1px solid var(--line-dark); }
.commercial-faq-list summary { min-height: 78px; display: grid; grid-template-columns: 1fr 44px; align-items: center; gap: 20px; padding: 18px 0; cursor: pointer; list-style: none; font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(24px, 2.7vw, 36px); }
.commercial-faq-list summary::-webkit-details-marker { display: none; }
.commercial-faq-list summary span { color: var(--gold); font-family: Inter, sans-serif; font-size: 24px; text-align: center; }
.commercial-faq-list details[open] summary span { transform: rotate(45deg); }
.commercial-faq-list details > p { max-width: 820px; margin: 0 0 30px; color: var(--text-dark); }

.commercial-booking {
  scroll-margin-top: 0;
  display: grid;
  grid-template-columns: minmax(280px, .65fr) minmax(0, 1.35fr);
  gap: clamp(46px, 8vw, 112px);
  padding: clamp(96px, 12vw, 170px) var(--page-x);
  background: var(--ink);
}
.commercial-booking-copy > p { margin: 26px 0; color: var(--text-dark); }
.commercial-booking-copy ul { margin: 36px 0 0; padding: 0; list-style: none; border-top: 1px solid var(--line-dark); }
.commercial-booking-copy li { padding: 15px 0; border-bottom: 1px solid var(--line-dark); color: rgba(245, 240, 230, .65); font-size: 13px; }
.commercial-route-links { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line-dark); border-left: 1px solid var(--line-dark); }
.commercial-route-links a { min-height: 70px; display: flex; align-items: center; justify-content: space-between; gap: 18px; padding: 16px 22px; border-right: 1px solid var(--line-dark); border-bottom: 1px solid var(--line-dark); color: rgba(245, 240, 230, .7); font-size: 12px; text-decoration: none; }
.commercial-route-links a:hover { color: var(--ink); background: var(--gold); }

/* Demand Loop */
.loop-hero { grid-template-columns: minmax(0, .95fr) minmax(430px, 1.05fr); }
.loop-thesis { max-width: 710px; margin: 24px 0 0; padding: 22px 0 0 24px; border-left: 2px solid var(--gold); color: rgba(245, 240, 230, .62); }
.loop-hero-map { margin: 0; padding: 0; list-style: none; border-top: 1px solid var(--line-dark); border-left: 1px solid var(--line-dark); }
.loop-hero-map li { display: inline; }
.loop-hero-map a { min-height: 70px; display: grid; grid-template-columns: 46px 1fr; align-items: center; gap: 16px; padding: 12px 18px; border-right: 1px solid var(--line-dark); border-bottom: 1px solid var(--line-dark); text-decoration: none; }
.loop-hero-map a:hover { background: var(--navy); }
.loop-hero-map span { color: var(--gold); font-family: ui-monospace, monospace; font-size: 9px; letter-spacing: .12em; }
.loop-hero-map b { font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(19px, 1.9vw, 26px); font-weight: 400; line-height: 1.06; }
.loop-phases { padding: clamp(90px, 11vw, 150px) var(--page-x); color: var(--navy); background: var(--gold); }
.loop-phases .commercial-eye { color: rgba(12, 24, 37, .62); }
.loop-phase-grid { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid rgba(12, 24, 37, .24); border-left: 1px solid rgba(12, 24, 37, .24); }
.loop-phase-grid article { min-height: 280px; padding: clamp(28px, 4vw, 48px); border-right: 1px solid rgba(12, 24, 37, .24); border-bottom: 1px solid rgba(12, 24, 37, .24); }
.loop-phase-grid article > span { color: rgba(12, 24, 37, .62); }
.loop-phase-grid h3 { margin: 72px 0 15px; font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(31px, 3.5vw, 48px); font-weight: 400; line-height: 1; }
.loop-phase-grid p { margin: 0; color: rgba(12, 24, 37, .66); font-size: 14px; }
.loop-stages { padding: clamp(100px, 12vw, 174px) var(--page-x); }
.loop-stages-head { margin-bottom: clamp(70px, 9vw, 120px); }
.loop-stage-list { margin: 0; padding: 0; list-style: none; }
.loop-stage { scroll-margin-top: 0; padding: clamp(42px, 6vw, 72px) 0; border-top: 1px solid var(--line-dark); }
.loop-stage:last-child { border-bottom: 1px solid var(--line-dark); }
.loop-stage-phase {
  display: grid;
  grid-template-columns: 98px 1fr;
  gap: 28px;
  align-items: baseline;
  margin: 0 0 clamp(42px, 6vw, 72px);
  padding: 0 0 18px;
  border-bottom: 1px solid rgba(184, 152, 96, .52);
}
.loop-stage-phase span {
  color: var(--gold);
  font-family: ui-monospace, SFMono-Regular, Menlo, monospace;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .16em;
  text-transform: uppercase;
}
.loop-stage-phase b {
  font-family: "Cormorant Garamond", Georgia, serif;
  font-size: clamp(28px, 3.2vw, 44px);
  font-weight: 400;
}
.loop-stage[data-loop-phase='II'] { border-top-color: rgba(184, 152, 96, .32); }
.loop-stage[data-loop-phase='II'] .loop-stage-flow > div,
.loop-stage[data-loop-phase='II'] .loop-stage-owners > div { background: rgba(26, 42, 63, .28); }
.loop-stage[data-loop-phase='III'] { border-left: 3px solid rgba(184, 152, 96, .7); padding-left: clamp(20px, 3vw, 42px); }
.loop-stage header { display: grid; grid-template-columns: 70px minmax(0, 1fr) minmax(160px, .34fr); gap: 28px; align-items: start; }
.loop-stage header > span { padding-top: 10px; color: var(--gold); }
.loop-stage header h3 { margin: 0; font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(35px, 4.5vw, 62px); font-weight: 400; line-height: .98; }
.loop-stage header p { max-width: 720px; margin: 14px 0 0; color: var(--text-dark); }
.loop-stage header small { display: block; margin-bottom: 12px; color: var(--gold); line-height: 1.5; }
.loop-stage header > b {
  justify-self: end;
  padding: 10px 12px;
  border: 1px solid rgba(184, 152, 96, .38);
  color: var(--gold-light);
  font-size: 10px;
  letter-spacing: .12em;
  line-height: 1.5;
  text-align: right;
  text-transform: uppercase;
}
.loop-stage-flow, .loop-stage-owners { display: grid; grid-template-columns: 1fr 1fr; margin: 38px 0 0 98px; border-top: 1px solid var(--line-dark); border-left: 1px solid var(--line-dark); }
.loop-stage-flow > div, .loop-stage-owners > div { padding: 22px; border-right: 1px solid var(--line-dark); border-bottom: 1px solid var(--line-dark); }
.loop-stage-flow span, .loop-stage-owners span { color: var(--gold); }
.loop-stage-flow p, .loop-stage-owners p { margin: 15px 0 0; color: var(--text-dark); font-size: 13px; }
.loop-stage-owners { margin-top: 0; }
.loop-stage-owners > div:first-child { background: var(--navy); }
.loop-stage aside { margin: 0 0 0 98px; padding: 18px 22px; border-left: 3px solid var(--gold); background: rgba(184, 152, 96, .09); }
.loop-stage aside span { color: var(--gold); }
.loop-stage aside p { display: inline; margin: 0 0 0 20px; color: rgba(245, 240, 230, .68); font-size: 13px; }
.loop-responsibilities { color: var(--navy); background: var(--cream); }
.loop-responsibilities .commercial-eye { color: var(--gold-dark); }
.loop-responsibilities .commercial-section-head p { color: var(--text-light); }
.loop-responsibility-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; border: 1px solid var(--line-light); background: var(--line-light); }
.loop-responsibility-grid article { padding: clamp(30px, 4vw, 50px); background: var(--cream); }
.loop-responsibility-grid article > span { color: var(--gold-dark); }
.loop-responsibility-grid ol { margin: 30px 0 0; padding: 0; list-style: none; }
.loop-responsibility-grid li { display: grid; grid-template-columns: 44px 1fr; gap: 12px; padding: 17px 0; border-top: 1px solid var(--line-light); color: var(--text-light); }
.loop-responsibility-grid li:last-child { border-bottom: 1px solid var(--line-light); }
.loop-responsibility-grid b { color: var(--gold-dark); font-family: ui-monospace, monospace; font-size: 10px; }
.loop-rules { background: var(--ink); }
.loop-rule-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--line-dark); border-left: 1px solid var(--line-dark); }
.loop-rule-grid article { min-height: 300px; padding: 28px 24px; border-right: 1px solid var(--line-dark); border-bottom: 1px solid var(--line-dark); }
.loop-rule-grid article > span { color: var(--gold); }
.loop-rule-grid h3 { margin: 66px 0 14px; font-family: "Cormorant Garamond", Georgia, serif; font-size: clamp(27px, 2.7vw, 38px); font-weight: 400; line-height: 1.05; }
.loop-rule-grid p { margin: 0; color: var(--text-dark); font-size: 13px; }

.editorial-footer { width: min(100%, var(--content)); margin: 0 auto; display: grid; grid-template-columns: 1.3fr .6fr .7fr; gap: clamp(38px, 7vw, 100px); padding: clamp(70px, 9vw, 116px) var(--page-x) 52px; border-top: 1px solid var(--line-dark); }
.editorial-footer-brand > a { display: inline-flex; align-items: center; gap: 12px; }
.editorial-footer-brand img { filter: brightness(0) invert(1); opacity: .88; }
.editorial-footer-brand img:first-child { width: 38px; height: 44px; object-fit: contain; }
.editorial-footer-brand img:last-child { width: min(230px, 32vw); height: auto; }
.editorial-footer-brand p { max-width: 410px; margin: 26px 0 0; color: rgba(245, 240, 230, .54); font-family: "Cormorant Garamond", Georgia, serif; font-size: 24px; line-height: 1.25; }
.editorial-footer-column { display: flex; flex-direction: column; align-items: flex-start; gap: 12px; }
.editorial-footer-column > span { margin-bottom: 10px; color: var(--gold); }
.editorial-footer-column a { min-height: 30px; color: rgba(245, 240, 230, .62); font-size: 12px; text-decoration: none; }
.editorial-footer-column a:hover { color: var(--cream); }
.editorial-footer-column a.editorial-legal-link { text-decoration: underline; text-underline-offset: 3px; }
.editorial-footer-legal { grid-column: 1 / -1; margin: 30px 0 0; padding-top: 28px; border-top: 1px solid var(--line-dark); color: rgba(245, 240, 230, .62); font-size: 11px; }

[data-service='campaigns'] .service-question { background: #233144; }
[data-service='campaigns'] .service-signature { background: #101e2d; }
[data-service='web'] .service-hero { color: var(--navy); background: var(--paper); }
[data-service='web'] .commercial-breadcrumb { color: rgba(26, 42, 63, .66); }
[data-service='web'] .service-hero h1 em, [data-service='web'] .commercial-breadcrumb b { color: var(--gold-dark); }
[data-service='web'] .service-lede { color: var(--text-light); }
[data-service='web'] .commercial-button { color: var(--navy); border-color: rgba(26, 42, 63, .35); }
[data-service='web'] .commercial-button:hover { color: var(--cream); background: var(--ink); border-color: var(--ink); }
[data-service='web'] .commercial-button-primary { color: var(--ink); background: var(--gold); border-color: var(--gold); }
[data-service='follow-up'] .service-hero { grid-template-columns: minmax(0, .85fr) minmax(360px, 1.15fr); }
[data-service='follow-up'] .service-question { align-self: center; border-top-width: 5px; }

@media (max-width: 1000px) {
  .service-hero, .loop-hero, [data-service='follow-up'] .service-hero { grid-template-columns: 1fr; min-height: 0; }
  .service-question { align-self: auto; margin: 0; }
  .service-pain-grid, .loop-rule-grid { grid-template-columns: repeat(2, 1fr); }
  [data-signature='campaign-matrix'] .service-signature-item { grid-template-columns: 90px minmax(180px, .7fr) 1fr; }
  [data-signature='campaign-matrix'] .service-signature-item small { grid-column: 2 / -1; }
  [data-signature='response-rail'] .service-signature-grid { grid-template-columns: repeat(2, 1fr); }
  .commercial-booking { grid-template-columns: 1fr; }
  .editorial-footer { grid-template-columns: 1fr 1fr; }
  .editorial-footer-brand { grid-column: 1 / -1; }
}

@media (max-width: 760px) {
  html { scroll-padding-top: 94px; }
  .editorial-nav { min-height: 74px; gap: 12px; padding-block: 10px; }
  .editorial-logo img:first-child { width: 30px; height: 36px; }
  .editorial-logo img:last-child { display: none; }
  .editorial-nav-links { margin-left: auto; }
  .editorial-nav-links > a:not(.editorial-nav-cta) { display: none; }
  .editorial-nav-links .editorial-nav-cta { max-width: 124px; padding-inline: 12px; line-height: 1.15; text-align: center; }
  .service-hero, .loop-hero { padding-top: 52px; padding-bottom: 74px; }
  .service-hero h1, .loop-hero h1 { font-size: clamp(52px, 16vw, 72px); }
  .commercial-section-head-split { grid-template-columns: 1fr; }
  .commercial-section-head-split > p { margin-top: 0; }
  .service-pain-grid, [data-signature='capture-board'] .service-signature-grid, [data-signature='response-rail'] .service-signature-grid, .loop-phase-grid, .loop-rule-grid { grid-template-columns: 1fr; }
  .service-pain-grid article { min-height: 0; }
  .service-pain-grid h3 { margin-top: 42px; }
  [data-signature='campaign-matrix'] .service-signature-item { grid-template-columns: 1fr; }
  [data-signature='campaign-matrix'] .service-signature-item small { grid-column: 1; }
  [data-signature='page-anatomy'] .service-signature-item { width: 100%; grid-template-columns: 1fr; }
  [data-signature='page-anatomy'] .service-signature-item p { grid-column: 1; }
  .service-process-list li { grid-template-columns: 44px 1fr; }
  .service-process-list p { grid-column: 2; }
  .ownership-grid, .commercial-fit-grid, .loop-responsibility-grid { grid-template-columns: 1fr; }
  .commercial-route-links { grid-template-columns: 1fr 1fr; }
  .loop-hero-map a { min-height: 64px; }
  .loop-stage header { grid-template-columns: 48px 1fr; }
  .loop-stage-phase { grid-template-columns: 1fr; gap: 8px; }
  .loop-stage header > b { grid-column: 2; justify-self: start; text-align: left; }
  .loop-stage-flow, .loop-stage-owners { grid-template-columns: 1fr; margin-left: 0; }
  .loop-stage aside { margin-left: 0; }
  .loop-stage aside p { display: block; margin: 10px 0 0; }
  .editorial-footer { grid-template-columns: 1fr; }
  .editorial-footer-brand { grid-column: 1; }
}

@media (max-width: 420px) {
  .editorial-nav { gap: 12px; }
  .editorial-logo { min-width: 0; gap: 10px; }
  .editorial-nav-links .editorial-nav-cta { max-width: 108px; padding-inline: 9px; }
  .service-actions, .commercial-button { width: 100%; }
  .commercial-route-links { grid-template-columns: 1fr; }
  .service-question dl > div { grid-template-columns: 1fr; }
  .service-question dd { text-align: left; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { scroll-behavior: auto !important; transition: none !important; animation: none !important; }
}

@media (max-width: 760px) {
  .editorial-footer { padding: 40px var(--page-x) 28px; gap: 28px; }
  .editorial-footer-column { gap: 0; }
  .editorial-footer-column a { display: inline-flex; align-items: center; min-height: 44px; font-size: 14px; }
  .editorial-footer-brand img:last-child { width: min(220px, 60vw); }
  .editorial-footer-legal { margin-top: 8px; font-size: 12px; overflow-wrap: anywhere; }
  .commercial-route-links a { min-height: 48px; }
}